Design dreams meet print perfection

In 2014, Liva Mikelsone-Cudova and Janis Čudovs saw an untapped opportunity in Latvia’s wallpaper market. The duo founded Livette’s Wallpaper, a company dedicated to producing high-quality, customizable wallpaper for both commercial and residential clients. At first, their business focused on serving the US and Canadian markets, but soon, they began to expand into the UK and other parts of Europe. With a clear vision and commitment to excellence, they quickly established themselves as leaders in the industry.

Rising demand and growing challenges
As the business grew, so did the challenges. With rising consumer demands, Livette’s faced a number of obstacles. Customers wanted faster turnaround times, more personalized options, and the ability to produce designs that were both durable and consistent in color. But the pressure wasn’t just about keeping up—it was about staying ahead of the competition while maintaining their high standards.
Liva and Janis knew that their production capabilities had to evolve in order to meet these new demands. The need for reliable, efficient, and long-lasting technology became increasingly clear.

A game-changing solution: Canon Colorado M5
Enter the Canon Colorado M5. Livette’s needed a printer that could keep pace with the growing demand without compromising on quality, and the Colorado M5 checked all the boxes. It’s a high-speed, roll-to-roll printer designed for mass customization and high-volume printing. But it wasn’t just the speed that impressed Liva and Janis—it was also the durability and the ability to produce intricate, eye-catching designs. With its modular design, the Colorado M5 would allow Livette’s to scale production while maintaining exceptional quality.
“We were looking for durability and speed, and Canon was able to deliver them. We’re very happy with the performance of the Colorado,” Liva said. “And what’s more, it’s a very cool-looking printer!”
With the Canon Colorado M5 now part of their workflow, Livette’s saw an immediate improvement in both productivity and product offering. The new printer’s high speeds—up to 159 square meters per hour—allowed them to meet increased customer demand while also expanding into new markets. It wasn’t just a workhorse; it also provided creative possibilities with its ability to print with special effects, keeping Livette’s at the forefront of design trends.

The UVgel advantage: Quality meets efficiency
One of the key features that set the Canon Colorado M5 apart was its use of UVgel technology. The printer uses odourless, instant-dry gel inks, which not only improved the printing quality but also allowed for faster production times. No more waiting for ink to dry or worrying about smudging. And the best part? The UVgel inks provide incredible durability and scratch resistance without the need for lamination, making it a cost-effective solution for Livette’s.
This combination of speed, efficiency, and durability was exactly what the company needed to future-proof its business. As Liva explained, “The speed of a printer is really important so we can be competitive, and in the case of the Canon Colorado M5, it’s as productive as two to three other printers.”

Expanding offerings and looking toward the future
With their new UVgel Wallpaper Factory, Livette’s was able to expand its range of offerings. The printer enabled them to produce intricate designs with special effects, catering to the latest trends in wallpaper. From metallic finishes to custom textures, the possibilities seemed endless.
“We’ve been producing wallpaper for almost ten years, and our goal has always been to grow and offer the best quality,” said Janis Čudovs, Co-Founder and CEO. “That’s why we’re always searching for new ways to improve our products.”
Looking ahead, Livette’s has plans to introduce even more innovations. One of the exciting developments on the horizon is a new metallic wallpaper range, featuring gold, silver, and pearl finishes. They also plan to add a white ink channel to the Colorado M5, enabling them to print even more vibrant and eye-catching designs.
In addition to expanding their product range, the increased efficiency of the UVgel Wallpaper Factory has given Livette’s the capacity to explore additional revenue streams. With more spare capacity, they are now able to produce wallpaper for other retailers, further diversifying their business.

A bright future ahead
Livette’s continues to evolve, and the company’s founders are determined to nurture its growth for the years ahead. Thanks to the Canon Colorado M5 and its UVgel technology, Livette’s is not just meeting the demands of today’s market but setting the stage for future success. With a commitment to quality, speed, and innovation, they are poised to lead the wallpaper industry into a new era.
The story of Livette’s is one of vision, perseverance, and a constant drive to improve. By embracing new technologies and staying ahead of trends, Liva and Janis have built a company that is ready for whatever the future holds.

Originally published on www.canon-europe.com
