After making its USA debut at the American Traffic Safety Services Association (ATSSA) Convention and Traffic Expo in Houston, the Colorado M-Traffic was last week (10-13 March) making its global debut at Intertraffic Amsterdam in Amsterdam. The debut of the Colorado M-Traffic was a great success, with strong interest and very positive feedback from visitors.
During live demo’s on the 3M stand at ATSSA Expo and Intertraffic, the visitors could experience that the Colorado M-Traffic is designed to meet the strict durability and visibility requirements of the traffic industry and that it supports them to deliver high-quality, compliant signage with reliable and efficient production.
Across both events, visitors discovered how the Colorado M-Traffic combines the productivity and robustness of the Colorado platform with a workflow tailored for traffic applications. From regulatory road signs to safety and infrastructure graphics, the system supports the production of highly durable prints designed to withstand outdoor conditions while maintaining excellent visibility and color consistency.
Industry professionals attending the shows had the opportunity to explore the technology up close and discuss with experts how the solution fits into existing traffic signage workflows. For those who could not attend either show, the key takeaway is simple: the Colorado M-Traffic expands the possibilities for traffic sign producers by combining ease of use, productivity and reliability in a solution designed for this specialized market.
