The Milan Design Week is a widespread event which took place from the 17th until the 23rd of April. A calendar of events opened the doors of numerous spaces all around the city of Milan. This incredible week is linked to one of the most important Italian fairs: Il Salone del Mobile. This event is dedicated to architects, designers, operators in the sector and companies, but also to enthusiasts and families.
The Milan Design Week is also an important stage for production companies and brands that are not directly related to the world of design tout-court, such as furniture, art and architecture. Among these, companies that deal with technology have been increasingly present for years, also for the now indispensable and ubiquitous use of tech devices in homes and in everyday life.
This year, moreover, the theme of the Fuorisalone 2023 was “Laboratory of the Future”, a reflection on how we imagine our tomorrow, in relation to the uniqueness of the times in which we live. Hence, an ideal platform for technology companies to communicate their values and projects, missions and products.
Canon participated in the project A Casa Ovunque 23, a multi-functional space in which several domestic environments were recreated and in which Canon showed the potential of mass personalisation. Inside the space, in fact, Canon offered interior designers large-format printing solutions for wallpaper, furniture wrapping and panels, as well as cameras and video cameras for the home, office and production that allow one to rethink environments and to imagine a new way to live, work and meet.
Published 11th May 2023